What is IDB2B?
IDB2B helps advertisers measure ROAS & CAC from WhatsApp ads by tracking leads, conversions, and customer acquisition. Our platform bridges the gap between your WhatsApp Business API and advertising performance, giving you clear visibility into your marketing ROI.
Core Capabilities
- Real-time Lead Tracking - Monitor every WhatsApp conversation from ad click to conversion
- AI-Powered Qualification - Automatically score and qualify leads based on conversation data
- Attribution Analytics - Connect ad spend to actual revenue with precise tracking
- Multi-Platform Integration - Works with Facebook Ads, Google Ads, and other major platforms
How It Works
1. Connect Your WhatsApp Business API
Set up your WhatsApp Business API integration with our simple webhook configuration.
2. Track Campaign Performance
Every WhatsApp conversation from your ads is automatically tracked and attributed to the right campaign, keyword, and creative.
3. AI Lead Qualification
Our AI analyzes conversations to automatically score and qualify leads based on your criteria (budget, timeline, decision-making authority, etc.).
4. Real-time Analytics
Get instant visibility into your WhatsApp campaign performance with detailed ROAS and CAC metrics.
Key Benefits
- Complete Attribution - Track the full customer journey from ad click to WhatsApp conversion
- Automated Qualification - Save time with AI-powered lead scoring and qualification
- Campaign Optimization - Make data-driven decisions with real-time performance insights
- Seamless Integration - Works with your existing ad platforms and CRM systems
Ready to see how IDB2B can transform your WhatsApp advertising? Get started or explore who it's for.